Archive for the ‘Marketing’ Category

Book Marketing Resources

Monday, February 15th, 2010

My book coaching clients always ask about the best resources to learn about marketing their books. Here are my favorite books about how to market books. (Note: if you buy the book directly from author Shel Horowitz, you’ll get some great bonuses! Tell Shel I sent you.) Be sure to check out ...

Judging a Book by Its Cover

Monday, June 15th, 2009

"Don't judge a book by its cover." We hear it all the time. But the fact is that books ARE judged by their covers. A cover can make or break a book's sales--regardless of the content. (As a content specialist, it's hard for me to admit that . . . but ...

Join me in NY for Author 101 University!

Thursday, May 21st, 2009

Are you curious about what publishers like Adams Media, Harper Collins, Wiley, Random House, and Simon ...

Market Your Book for Under $50

Wednesday, May 13th, 2009

Check out Penny Sansevieri's great list of "Fifty Things Under $50 Bucks To Promote Your Book": But don't just read it. Choose one thing to DO each day for the next month! Mary Jo