Book Marketing Resources

My book coaching clients always ask about the best resources to learn about marketing their books. Here are my favorite books about how to market books. (Note: if you buy the book directly from author Shel Horowitz, you’ll get some great bonuses! Tell Shel I sent you.) Be sure to check out John Kremer’s excellent … Read more

Judging a Book by Its Cover

“Don’t judge a book by its cover.” We hear it all the time. But the fact is that books ARE judged by their covers. A cover can make or break a book’s sales–regardless of the content. (As a content specialist, it’s hard for me to admit that . . . but it’s true.) Check out … Read more

Market Your Book for Under $50

Check out Penny Sansevieri’s great list of “Fifty Things Under $50 Bucks To Promote Your Book”: http://amarketingexpert.com/ameblog/?p=682 But don’t just read it. Choose one thing to DO each day for the next month! Mary Jo