If you’re a speaker, coach, consultant, or entrepreneur, writing a book can provide tremendous benefits for your business.
My client Inez Blackburn shares how her book, Pride Passion Profit: 7 Steps to Category Development, boosted her business:
- Instant credibility as my book is an excellent ice breaker.
- I generated over $50,000 in revenue while I was writing my book and received more requests for projects involving writing.
- I was able to create a series of workshops based on my book and managed to get training projects from Unilever and P&G.
- I am asked to be a keynote speaker rather than the random speaker cattle call.
- I have more confidence in approaching new clients and get taken more seriously.
- I get interviewed more (see attached article from Inside Fashion), and I have been invited to speak in Australia.
- Having an amazing editor made a significant difference in the quality of my book and inspired me to be a better writer.
- I am working on my second book with the former editor of Inside Fashion: “Fashion Faces Reality—Effortless Style for Women Who Eat.”
- My peers in the academic community take me more seriously.
- I am more confident in all aspects of my career.
How could writing a book boost YOUR business?